Selling 101: Consultative Selling Skills – Master the Art of Selling

Selling 101: Consultative Selling Skills is a comprehensive guide for new entrepreneurs, consultants, free agents, and self-employed professionals who want to sharpen their sales abilities. Drawing on decades of experience in sales training and consulting for top marketing organizations, Michael McGaulley presents practical, step-by-step guidance for building strong relationships, locating prospects, and mastering consultative selling techniques. From face-to-face meetings to handling objections, this book equips readers with the tools needed to generate leads, close sales, and build lasting business success.