Influencer Building Your Personal Brand in the Age of Social Media Master the Art of Social Media Influence and Monetize Your Passion

“Influencer” is a comprehensive guide for anyone who wants to turn their social media presence into a profitable personal brand. Brittany Hennessy draws from her extensive experience as a nightlife blogger, social media strategist, and Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media to reveal how influencers grow from zero followers to highly paid creators. The book explains the strategies behind building a loyal audience, packaging your brand for partnerships, and monetizing influence effectively.